We have partnered with over 500 dental professionals
across South Africa and contributed to their
establishment as leading practices.
Partner with us to take your practice to the next level.
Grow Your Practice
Whether you’re just getting started or you run a well-established dental practice, marketing will always be the key to reaching your goals. At Avily, we use innovative dental marketing strategies to fill your books and increase your revenue.
Reach The Right Patients
Reach The Right Patients
Our specialist marketing team uses unique AI software to target the right patients with the right message. For your dental practice, this translates to a consistent stream of new patients - patients who need your services and are willing to commit to treatment.
Get Tailored Solutions
You want your practice to stand out, and we can help you get there. We deliver results through the use of digital marketing, website optimisation and advertising strategies that are guaranteed to boost your dental practice’s visibility and bring in new patients each week.
Why Choose Us?
We Know Dentistry, Like, Really Know It
We truly understand Dentistry. We know our Periodontists from our Maxillofacial Surgeons, and what it means to offer a ‘Hollywood Smile’. We’ve worked with renowned dentists and dental organisations, including SADA, SAAAD and SASMFOS. And we know exactly what drives success for a dental practice.
With Avily, your website and content will always meet the right Dental Association marketing regulations, reducing any risks of non-compliance. For example, you may be a General Dental practice that offers braces and aligners, so we’ll advertise that you provide orthodontic services, not that you are an Orthodontist.
We Know Your Patients, Even Before You Do
Your patients are not one-dimensional, in fact, there are myriad factors that drive a patient from simply glossing over your website to wanting to make an appointment. We have an in-depth understanding of market trends that lead patients to enquire and make an appointment - from the imagery that works best in a smile gallery to the shade of blue on your website.
We often find that generalist marketing companies don't understand the differences between the types of patients various practices require. For example, practices with a focus on Cosmetic or Rehabilitative Dentistry would prefer to attract patients seeking crowns, veneers or smile makeovers, compared to a general dental practice that would prefer to attract patients seeking a check-up or oral hygiene treatments.
We Have The Right Tools And We Know How To Use Them
Our Artificial Intelligence marketing platform contains over 10 years of dental marketing data, allowing us to apply the knowledge gained over a decade instantly to any dental marketing campaign we set up. Not only does this boost your performance, but it reduces wasted budget spent on the wrong campaigns.
We’re a team of experts that have worked with over 500 dental practices.
Our results speak for themselves. Join Avily today.
Dental Marketing FAQs
There are many different ways to market your dental practice, and the strategies we implement will depend on your needs and goals. Our services include website design and content writing, website optimisations, dental advertising through Google and social media, and campaigning. Each practice is unique, so we strive to get to know every client to develop the best-suited marketing plan.
We are the largest healthcare marketing agency in South Africa, proudly serving over 1 000 clients. Of these clients, some of the most recognised practitioners in their field. On top of this, Avily has won multiple Best Dental Website Design & Dental Marketing awards globally.
But beyond the stats and qualifications, we understand the needs and wants of dental professionals and endeavour to help all our clients grow their practice, no matter the size. When you work with Avily, you not only work with a company that can get you results, you work with a team of experts who want to help you every step of the way.
A key aspect of attracting more patients is understanding who your patient is. You need to know where they’re from, what they like, what they need, and where they spend their time online. After establishing your client base, we implement a unique AI software tool to directly target your chosen audience. This allows your practice to become more visible to the exact type of patient you cater to.
Search Engine Optimisation (SEO) is what allows us to make your listing on Google more visible. When patients search for dentists online, they will use specific phrases such as ‘dentist near me’, ‘family dentist’, and ‘Orthodontist in Cape Town. Dental SEO allows search engines, such as Google, to connect these keywords to you and your services on your website. We can harness dental SEO by optimising the content and pages on your website to improve your listing and make your practice known when potential patients search for dental services.
The private dental care sector is highly competitive, and each dental practice wants its listing to be number one. Luckily, we have the tools to help you get there. At Avily, dental marketing is second nature. We understand the guidelines and methods to help improve your visibility. An optimised website, consistent contact information, active social media presence, and great reviews all cater to increasing your chances of a higher listing on Google.
Absolutely! Dental Marketing research shows that over 80% of patients use the internet to find information on reputable dental practitioners, including online reviews. In many cases, patients won’t leave reviews unless they have been sorely disappointed. So, if you haven’t been asking your patients to leave feedback or creating your online presence, one negative review can affect your entire online rating.
It’s essential for patients to see a steady flow of positive reviews about your practice, as this will greatly influence their decision when deciding on a dentist.
If you find generating reviews to be a headache and cumbersome. Ask one of our Avily consultants about our proprietary Dental Review generation software. It’s available for free to all Avily clients.
Dental marketing costs depend on what your long- and short-term goals are. Each marketing strategy is tailor-made to suit your needs. Costs for specialist practices is naturally more than costs for a general practice because advertising costs for higher value treatments cost more in general. Similarly, costs for marketing in higher income or metropolitan areas are higher than costs for marketing in smaller towns. You don’t have to commit or pay anything until you’ve approved our proposal. We work with some of the largest dental practices in the country as well as solo dental practitioners that have just started out, with budgets to suit everyone.
Again, that depends on what you need. There are some basic necessities your practice will need in order to get started. If you have these tools in place, we can launch a campaign in around 2 weeks. If we need to put these tools in place, it may take up to 4 weeks. But we will give you accurate timelines with the proposal and will keep you in the loop with our progress as we go.
We get started with your marketing journey. One of our brilliant consultants will give you a call to discuss your business needs and goals. From here, we put together a customised plan to achieve your ideal situation. If you like what we have to offer, we’ll seal the deal and get to work.