Pinpoint patient targeting
It identifies people near your practice actively looking for the treatments you offer, including those needing urgent, same-day care.
Introducing GrowPrac AI
A patient targeting system that brings the right patients to your door. Our unique AI engine is trained on more than a decade of South African healthcare data.
What is GrowPrac AI?
GrowPrac AI is a proprietary platform that has learned, over a decade and thousands of South African practices, exactly how patients search for and choose care. Most agencies run the same generic campaigns for everyone; GrowPrac AI is different.
That intelligence sits behind every Avily campaign. It decides who to reach, where to reach them and what to say, then keeps learning from the results, so your marketing gets sharper and your cost per patient keeps dropping.
See the full platform
A decade of data, working for you
The longer GrowPrac AI runs, the better it gets, for the whole network and for your practice.
10+ yrs
of South African patient engagement data
1 000+
practices in the network
24/7
always learning, always optimising
How does GrowPrac AI fill your diary?
Three things, done with precision a human team simply can't match at scale.
The right channels
It knows where your future patients actually spend time, from Google and YouTube to social and health sites, and meets them there.
Tailored messaging
Each patient sees a landing page matched to exactly what they searched for, so the information feels relevant and they're ready to book.
Powerful, and always ethical
Smart targeting never means cutting corners. GrowPrac AI is built to keep you compliant and your patients respected.
- HPCSA-aligned
Every campaign meets the rules on truthful, professional advertising.
- Efficient by design
Better targeting means less wasted spend and a lower cost per patient.
- Real bookings
It optimises for booked appointments, not clicks or impressions.
- Human oversight
Your Avily team guides the AI and stays accountable for every result.
Real practices, real growth
Hear from the practitioners who've grown with Avily and GrowPrac AI.
GrowPrac AI questions, answered
What practices ask about the engine behind our campaigns.
No installation needed. GrowPrac AI is the targeting engine that powers the campaigns Avily runs for you. You get the benefit of it through your marketing, managed by your Avily team.
Ordinary ads rely on broad settings. GrowPrac AI adds a decade of healthcare-specific learning about how patients actually search and decide, so it targets sharper, wastes less and converts more. The same engine powers your social media advertising too.
Yes. It works with anonymised, aggregated patterns and public search behaviour, never private medical information, and everything is handled in line with POPIA and HPCSA expectations.
No. Because it focuses spend on the patients most likely to book, GrowPrac AI helps smaller budgets go further. We tailor the approach to what suits your practice. See our pricing page for indicative monthly packages.
Want the AI advantage for your practice?
Book a free consultation and we'll show you how GrowPrac AI would target the right patients in your area.